Christos Themistocleous
Assistant Professor
Department of Communication and Marketing
c.themistocleous@cut.ac.cy
25 002234
Dr Christos Themistocleous completed his studies (BSc, MSc, PhD) at the University of Nottingham where he worked as a postdoctoral fellow. Prior to joining CUT, he worked as Lecturer of Consumer Behavior at the University of Reading - Henley Business School. He is currently Assistant professor of Consumer Behaviour with research interests in consumer psychology and behavior in matters relating to consumer privacy with applied quantitative research methods and, more recently, behavioural intervention research.
ACADEMIC QUALIFICATIONS
|
Qualification |
Year |
Awarding Institution |
Department |
Thesis title (Optional Entry) |
|
PhD |
2016 |
University of Nottingham |
Marketing |
Examining behavioural interventions that influence consumer information divulgence |
|
MSc |
2011 |
University of Nottingham |
Finance and Management |
CRM and Corporate Reputation in the Banking Sector |
|
BSc |
2010 |
University of Nottingham |
Finance and Management |
|
EMPLOYMENT
|
Period of employment |
Employer |
Location |
Position |
|
|
From |
To |
|||
|
2021 |
Present |
CUT |
CY |
Lecturer of Consumer Behaviour |
|
2020 |
2021 |
University of Reading |
UK |
Lecturer of consumer Behaviour |
|
2017 |
2020 |
University of Nottingham |
UK |
Postdoctoral Associate of Marketing and Consumer Behaviour |
PUBLICATIONS
|
Ref. Number |
Year |
Title |
Other authors |
Journal and Publisher / |
Vol. |
Pages |
|
1 |
2025 |
Improving Crowdfunding Decisions Using Explainable Artificial Intelligence |
Gregoriades A. and Themistocleous C. |
Sustainability |
17 |
1-19 |
|
2 |
2024 |
Sustainable Marketing |
Gregoriades A. |
Concise Encyclopaedia of Corporate Social Responsibility, Edward Elgar Publishing |
1 |
215-218 |
|
3 |
2024 |
(Re)Defining Airport Experience: A New Framework Proposition |
Yerimou, P. and Themistocleous, C. |
Marketing Solutions to the Challenges of a VUCA Environment. Springer Publishing |
- |
In press |
|
4 |
2023 |
Emotions and Disclosures: Calm versus Frustrated states”, |
- |
Subjective Probability Utility and Decision Making |
1 |
339-341 |
|
5 |
2022 |
Customer Privacy: Investigating the impact of data capturing techniques on consumer information disclosure patterns |
Themistocleous C., Pagiaslis A., Smith A., |
Society for the Advancement of Behavioral Economics |
1 |
9-13 |
|
6 |
2021 |
Marketing Literary England: Beyond the special interest tourist |
Ingram C., Themistocleous C., Rickly J. and McCabe S. |
Annals of Tourism Research Empirical Insights |
2 |
1-11 |
|
7 |
2019 |
A Comparison of Scale Attributes between Interval Valued and Semantic Differential Scale
|
Themistocleous C., Pagiaslis A., Smith A., Wagner C. |
International Journal of Market Research |
61 |
394-407 |
|
8 |
2014 |
The ethical dilemma of implicit vs explicit data collection: Examining the factors that influence the voluntary disclosure of information by consumers to commercial organisations |
Themistocleous C., Wagner C., Smith A., |
IEEE Ethics in Science and Technology |
15 |
185-191 |
RESEARCH
AWARDS
Teaching
- Judgement and Decision Making (IMC322) - Κρίση και Λήψη Αποφάσεων (IMC322)
- Cognitive Psychology (IMC210) - Γνωστική Ψυχολογία (IMC210)
- Crisis Managemenet Communications (IMC431) - Επικοινωνιακή Διαχείριση Κρίσεων (IMC431)
- Business Ethics and Ideology (IMC207) - Επιχειρησιακή Ηθική και Δεοντολογία (IMC207)
